ABOUT FASHION REVOLUTION MAGAZINE:
Fashion Revolution Magazine contains a mix of graphic design, illustration, photography & editorial.
I will analyze Fanzine #001 - MONEY FASHION POWER. It is about the stories behind our clothes - what 'the price you pay for fashion' means and such.
THE COVER:
The cover is very creatively made - it is also in theme with the magazine's articles: it is a receipt. On the upper part, there's the FASHION REVOLUTION logo (the masthead). Under the logo, there is the issue number and the title of the issue. In the part of the receipt where there should be written about the products bought and their price, there is a phrase which urges the reader to think twice when buying clothes: 'This price at what *cost*? Do your purchases empower or exploit?'. The FASHION REVOLUTION website is also written on the barcode, on the lower side, and, above it, there is a quote: 'Be curious. Find out. Do something'. We can also see a hashtag as the last thing on the receipt (#whomademyclothes), which urges the reader to look it up and see the stories other people have posted on social media about the article's theme - the people who were curious, found out, did something. There is no date on the magazine, nor is there a price or barcode (there is, however, a barcode on the receipt; at first, I thought it was the barcode for the magazine, but I attempted to scan it with an app, and it did not work).
THE TABLE OF CONTENTS (CONTRIBUTORS?):
There is no such thing as a table of contents in this magazine. The cover is followed by a page with the title of the zine written on it, and another one where the theme of the magazine is further explained - the power of consumers.
However, on the last page of the magazine, before the back cover, there is a list of contributors. It is structured like so: on one column, there is a list of pages, on another, there are the names of people who worked on the pages (as well as what they did, ex: 'Illustration by Alec Doherty'), and on the last column there is their website/Facebook page/Instagram account. I find this example of a (more or less) contents page very interesting, as it is placed at the end of the magazine, and it is not in the typical fashion that a magazine would usually design it. It is also great that they added a column with where to find these people, in case the reader liked their writing/photography/illustrations etc.
On the 'CONTRIBUTORS' page, on the lower third, the name of the art director and designer are also mentioned, as well as special thanks to the global coordination team of FASHION REVOLUTION. A dedication is also written - to all country coordinators who power the fashion magazine. Under it, there are three hashtags, which tie in with the theme of the magazine issue, and also helps the message spread, and under said hashtags, there is a 'find us here' section in which FASHION REVOLUTION's social media accounts are written.
THE MAGAZINE ARTICLES:
There is no such thing as a 'general article' in this magazine. All the articles vary - in short, the magazine is messy, but not in a way which makes it look ugly and unprofessional. There are many double-spreads, where there are explained things such as a 'supply chain' (in a fun manner), there are also games, poems, photography, quizzes, and illustrations. Obviously, they also have articles - there is not much writing on those articles, but the text is concise and clear, straight to the point and explaining what needs to be explained without many fancy words. Some articles start with a question, making the reader curious about what the answer is ('What if we were paid more?', 'What is a living wage?'). The articles are usually accompanied by a collection of photos, or an illustration (or a scheme to support the idea of the text). The name of the authors are not usually written on the page with their articles, but it is understandable, as the 'CONTRIBUTORS' page does provide us with all the information we need about them.
Thoughts:
- I really like the cover and how the original conventions of the cover (masthead, issue no., title of the issue etc.) are all in receipt form. I also like the double spreads and the illustrations, as they serve to educate the reader. I also really like how they used a large colour palette, yet the colours really fit together. I also like how the Table of Contents is at the back of the magazines.
- Overall, I really like the design of this issue and its articles.
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